ncharshaf handmade Adventures of a self taught bookbinder

11Nov/10Off

Using Color Theory to Create a Cohesive Treasury

I only recently started creating treasuries, but I really love doing them. It gives a fantastic excuse to browse through etsy and discover new things, and I have also found that they are a unique way to express my creativity in a whole new way.

As a designer, color is extremely important to me, and I love creating a feeling, mood, or story using color, and treasuries are a great way to play with color.

So, before I show the treasury, I thought I would go over some basic color ideas, if this excites you like it does me, you can dive pretty deep into the rabbit hole...but for now lets keep it on the simpler side.

The color wheel:

Important terms (don't worry, no test!)

Primary colors: These are the colors that all other colors are created with

Red, Yellow, and Blue

Secondary colors: These colors are created by mixing two primary colors together

Orange, Green, and Purple

Tertiary colors: these colors are created by combining a primary, and a secondary color together.

Red-Orange, Yellow-Orange, Yellow-Green, Blue-Green, Blue-Purple, Red-Purple

Warm Colors: Reds, Oranges, and Yellows

Cool Colors: Greens, Blues, Purples

Hue: The color

Tint: Adding white to a color creates a tint

Tone: Color Adding gray to a color creates a tone

Shade: Color Adding black to a color creates a shade

Value: The lightness or darkness of a color.

Color Schemes:

There are some basic groupings of colors that are great guidelines for creating successful color schemes

Monochromatic: Using a variety of tones, shades, and values of the same color.

Complimentary: Using two colors that are opposite of each other on the color wheel

Analogous: Using three colors that sit side by side to each other on the color wheel

Triadic: Using three colors that are equal distance apart on the color wheel.

Split Complementary: A variation on a complementary color scheme, picks the two colors adjacent to the complementary color.

With all of this in mind, I wanted to create a treasury that celebrated both Fall, and winter, which was a unique way to explore both warm, and cool colors with an emphasis on natural colors.

I looked for items to snuggle up in: hats, and scarves, reasons to snuggle up: books, and tea, as well as things to dress up in for upcoming holiday parties: jewelry and accessories.

Here is what I came up with:

I went with a natural base color of rich browns and grays to help unite and ground the selections. Most of the items contain some form of these two colors. (Keep in mind, I do not only look inside the item itself to build my color palette, for me the entire image is extremely important to if I will use the item or not).

I then chose a triadic color scheme of the three primary colors to use for accent colors, this creates an exciting color scheme, but it still feels very unified.

color diagrams from: http://www.tigercolor.com/color-lab/color-theory/color-harmonies.htm

14Jul/10Off

Christmas in July Sale

Earlier this week I saw a post on etsy about participating in the Christmas in July sale. I thought this was a fun idea, and decided to have a sale for my handbound notebooks & stationery shop. I have free worldwide shipping, free gift with purchase, and a section that has my items that are 25+% off!

To celebrate the sale, I decided to deck out my banner and avatar with a themed banner.

Christmas in July banner - ncharshaf's handbound notebooks

Last week, I opened up a new etsy shop where I offer Graphic design services, and creating my own banner made me think that I could offer this to other people as well.

So, if you would like your banner customized with Christmas in July spirit, check out the custom package here where I will work with your current look, and Christmas-ify it.

I also thought I would offer a few free premade options for those who just want a quick and easy fun and free banner to celebrate this sale. Click here to download a zip of all the .jpg files for these banners.

Free Christmas in July Etsy Banners